LOGO DESIGN

Logo design is the process of creating a visual symbol and letter styles that represents a brand's identity. Logos are used to promote brand recognition and establish trust with customers.

What makes a good logo?
    •    Memorable: A good logo is easy to remember and visually represents the brand's essence 
    •    Versatile: A good logo can be used across different platforms and sizes 
    •    Scalable: A good logo can be used across different platforms and sizes 
    •    Consistent: A good logo is consistent with the brand's values and personality 

What are some types of logos? 
    •    Wordmark: A logo that's just a word, usually the brand name 




    •    
Lettermark: A logo that's just a few letters, usually the brand's initials
    •    
Pictorial mark: Combines a pictorial mark, abstract mark, or mascot 
    •    
Combination mark: Combines a wordmark or lettermark with a pictorial mark, abstract mark, or mascot

How do we design a logo?
    •    We define the brand's identity
    •    We research market trends
    •    We brainstorm ideas
    •    We then choose a style
    •    We select a color scheme
    •    We then pick fonts
    •    We outline shapes
    •    We create the logo
    •    Finally we review the logo with the customer & make any changes requested

Customer can request logo files in various formats for print (e.g. Flyers, Letterhead, Posters, Hats, Shirts, Mugs & much more.)